Deciding Blog Name That Fit Your Business Brand

Branding is important part of running your business. It is essential because it reflects your company’s value, mission, goals, and identity. If there are changes to those elements, your brand might need to rebrand. representing your business through credible brand can be challenging, so does deciding blog name. Blogging is one of marketing strategies you can use to attract audience as well as maintain your relationships with your current customers. Blogging is also a way to maintain your authority in the niches your business is relevant with. That’s why choosing a blog name is also important thing to do because it has impact to boost your business growth. 

Things to consider in choosing a blog name

Some people might think that a blog name is not that important and its contents are. Of course, contents of your are important factor to attract online visitors. However, your blog name is also essential because your blog should be accessible and easy to remember by audience. Therefore, there is no need to rush in deciding a blog name for your business. You can also consider these things to help you decide the most fitted name for your blog:.

Niche of Your Blog

Niche is the first thing you might have to consider to choose your blog name. You have to know what your blog will be about, what impact does your blog have to your business, and what are you truly going to do with the blog. Niche will help you answer those questions. Your blog name should represent your unique point in the industry of your business or niche. Therefore, your blog will be relevant to the niche you are related with. Niche will guide online visitors to visit your blog especially when your blog has something unique, authentic, and relevant. If it is possible, choose a name that is broad enough for your business to grow in the future without disconnecting it with the niche.

Research, Research,  Research

Research is also important thing to do to choose a blog name for your business. You can visit other blogs in your related niche. You can take a not of what you like and dislike of those blogs. You can also analyze how those blog branding their business. This kind of research opens more opportunities for you to create a blog that differs from others. You can take a note of the other blog’s weakness and make your own version of blog that is full of potential. This will help inspire you to a great name for your blog as well. 

What is the Message?

Another important thing to consider to decide the name of your blog is the message you want to deliver. In this matter, you need to think ahead of the future. The way you communicate should be able to convey the message of your brand’s vision, mission, value, and growth. Your message should reflect your business future plan as well. It will help you decide what kind of name that fit your blog based on the type of message you want to deliver to your target audience.

Everything to Know About Komodo Diving Liveaboard Holiday

Have you ever heard about Komodo diving liveaboard adventure in the far flung Flores? What should you prepare to go on such trip?

From your window on the plane, the Komodo of Flores, Indonesia, would like a string of emerald islands scattered at bright turquoise-blue ocean. As beautiful as it seen from above, the world beneath those water is even mesmerising. The Komodo National Park is famous as one of the best dive sites in the world with crazy rich marine biodiversity that lay beneath the ocean surface. A part of the world’s coral triangle, the ocean floor is bustling with corals reefs. The daily tidal from Indian Ocean bring in rich nutrients where more than 1,000 species of tropical fishes feeds on. Komodo’s underwater climate, temperature, and marine ecosystem also create ideal conditions for pelagic, manta ray, dolphins, turtles, and rare animals like dugong to live in.

Everything to Know About Komodo Diving Liveaboard Holiday

To explore dozens of dive sites in Komodo National Park, you need to join a Komodo diving liveaboard trip. The Labuan Bajo—Flores’s port town—has wide selection of liveaboard dive boat, and that’s if you haven’t already book your boat online! Sailing in wooden schooner with breathtaking landscape galore on every miles and chances to see underwater wonderland is definitely incomparable. Here we have covered everything you need to know and prepare if you want to plan a similar trip. 

Best Time to Plan Komodo Diving Liveaboard Trip

Komodo is generally open almost all year long. The trip frequency do get lower during the wet season. The heaviest rain fall during January to March, and the condition of the sea won’t be too good to sail on. However, the wet season is the Manta season! They are around almost all year long but their peak season fall around December to February.  

April to June marks the dry season, as this is the best time to have a Komodo diving liveaboard adventure. The islands are green, the visitors are not as crowded, and the weather is at its best. Similar weather occur during September to early November. If you want to see Manta Ray but not affected by the rain, try to dive around early November.

Dive Certification

Mind you that diving in Komodo is not for beginners. Sometimes the currents could get quite strong and the tide high. While strong currents means more high nutrients plankton for the fishes, this could present danger for inexperienced divers. Beginner with Open Water Certification can still enjoy some shallow and low-currents dive sites such as Cannibal Rocks, Manta Point, or Batu Bolong. But if you want to have the most of diving in Komodo, you’ll need at least Advanced Open Water Diver certificate. This will allow you to explore even more dive sites around and within the national park. Just inform your Komodo diving liveaboard operator of your skills and abilities. They will help you pick up the best suitable sites for you to dive in. 

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Diving Equipments

Everything to Know About Komodo Diving Liveaboard Holiday

By now you have know that diving in Komodo is not always easy. The currents can get unpredictable at times and safety should be prioritised at all times. Standard gears to dive in Komodo is not that different—dive masks, regulator, BCD, and dive computer. The Komodo diving liveaboard will provide the nitrox tanks and fill it every day. Most of them also provide dive gears available for rent, too. 

Diving in shortie is fine, but we do recommend you to bring warmer wetsuit such as the 3mm or 5mm. Temperature can drop to 25 to 20ºC even in the summer. The Komodo is also excellent for night dive, so consider to bring a torch or flashlight. Lastly, don’t forget your camera!  It’s a pity to leave dive sites as majestic as Komodo without capturing the wonderful marine life. 

The Idea of Having Co-Founder For Your Business

Running a business on your own can be stressful. Being an entrepreneur requires you to work hard and work smart due to so many challenges you are going to face. There are choices you can make at how you are going to run your business. You can go solo. Lots of people choose to go solo because they can move faster and avoid unnecessary drama. Also, there is no need to find out where you are heading to because you don’t have to share your vision with others. Since there is only one vision, the company you lead will have clear direction. 

Benefits of having co-founder for your business

Going solo for running your business is beneficial. However, having a co-founder can be as just beneficial. Here are several benefits of having co-founder to run a business:

Running a business on your own can be overwhelming especially in the beginning. You have many things on your plate. The amount of work you have to handle on your own can be daunting. Therefore, having a co-founder can make it more bearable because you share the amount. You can split responsibilities so your hard days will become easier at some points. Starting a business is not something you can take lightly. 

Having co-founder for running a business also means you can share the cost. Remember that business expense can be very high. Managing your finance in the beginning can be very challenging. By having a co-founder, you can split the cost. You and your co-founder can also share responsibilities as to how you get the fund for your business for products manufacturing, etc.

Aside from sharing the cost, you can also share the burden and problems with your co-founder. The amount of work, the challenges, and the pressure can make you stressed out. The kind of stress you get from work should not be brought to your home. Nobody at home will understand what you are going through. However, your co-founder can understand because they work in the same field with you and share the same problems with you. At least, you and your co-founder have mutual understanding of each other. This can somehow relieve the abundance of stress.

Having a co-founder also opens more opportunity to attract investors. Most of them often doubt single founder because you don’t have someone who have the same power and responsibility as you when you are unavailable. It is highly possible for you to get sick or disabled due to particular circumstances. Investors will feel less risk when you have co-founder beside you. 

By having co-founder, you can brainstorm to find ideas together. More importantly, you will have more options to solve problems. Running a business will make you face various problems and challenges. By having co-founder, you have another perspective to take into consideration. Working together with your co-founder can result in healthier workforce especially in problem-solving issues. You will be able to see things in different perspective which can result in better solution for the problems.

Exquisite styles for the outdoor shower in Seminyak villas

Bali is well known for its magical natural landscape. It is an island that is granted with so much diverse natural wealth. As the most favorite holiday destination and one of the best accommodation experience providers all around the world, Bali has brought its wonderful natural elements into the villa decoration. The outdoor shower styles at the corner of the back porch in Seminyak villas will absolutely make you enjoy showering like never before. More than just a unique experience, showering in an open-space area of the tropical paradise will create the most relaxing feeling. It could also create a pure feeling of living in nature.

seminyak villas

Seminyak villas with a rocky cascade

Was inspired by the beautiful waterfalls, the architects are bringing that natural freshness into Seminyak villas’ design. Featured with the rocks, there will no problems like dirty from muds on the floor of an outdoor shower. Rocks on the floor will also reduce the heat on the hot days. In addition to the flooring, an outdoor shower can also use the rocks as the wall and make the water coming out from there. As a natural architecture design for a villa, the outdoor shower can furthermore be something luxurious. In fact, many natural materials are offered with an insanely high price. For example, the marble and granite stones.

Modern outdoor shower with contemporary materials

The tropical paradise of Bali is the best place in the world to install an outdoor shower. The sunlight breaking through the tree leaves at the back of the Seminyak villas will create an image of an outdoor haven. The best way of enjoying nature could be different from one to another person. If you can hardly think about a primitive outdoor shower, then why not try the modern one. An outdoor shower made from ceramic and glass can be a unique and unusual style. Both are the best modern materials that make a great combination together.

Bamboo and wood for the outdoor shower

One of the best ideas of the outdoor shower that really represents the traditional living of Indonesia is an external douche made from bamboos. The bamboos are best made as to the wall or even the shower of this bathing room. Not only it is way cheaper in comparison to other materials, but bamboo does also have its own aesthetic value as well. With a combination of a wooden bathtub and bathroom sink, this outdoor shower will be the magnet in your Seminyak villas.

Leverage Existing Customers Base For Your Business Profit

Earning high profit is not an easy feat especially when you aim new people to buy your products or service. Marketing strategies are there but drawing the attention of new customers is not that simple. However, increasing revenue is still essential to do if you want your business to grow bigger and steadier. The solution is to leverage the existing customer base. This way, you can maximize the potential of your existing customers to gain more profit along with the effort to make them more loyal to you and satisfied with your service. 

Increasing the revenue by optimizing the potential of existing customers

For any kind of business, it is important to lead generation as well as convert new customers to increase the number of the revenue. It is challenging and you can choose to do the alternative, which is optimizing the potential of your existing customers who already know the value and quality of your brand. They are your loyal customers you should treat well because they are also valuable for your business. Here are things you can do to leverage existing customer base in an attempt to increase your business profit.

Increasing the revenue by optimizing the potential of existing customers

Rewards to Loyal Customers

Giving rewards to your loyal customers is a must as a form of appreciation. You can give them customer loyalty card. It can make them happily come back to use your products and services because they also feel appreciated. You can also give them a discount or or incentive to make sure they feel valued by you. 

More Options for Royal Customers

Provide more options for your customers. The more options you provide, the more you can cover your customers’ needs. Just like the menu of a restaurant. They will gain more order if they provide more options to their guest because then the guest have more things to choose instead of being stuck in limited options. 

Referral Relationship

Another thing you can do is to leverage your existing customers for referrals. When your existing customers can make new relationships, it benefits your business. Thus, you can try creating a program to encourage your existing customers to suggest or recommend your products or services to their network circle. This might be indirect strategy but often works just fine. However, make sure to appreciate your existing customer’s effort in extending your brand awareness to their network by giving them reward or something benefits them as well. 

Be More Attentive

Be more attentive to your existing customers and create more personal approach to find out their thoughts or opinions about your products and services or their problems. This will help to improve your business to become better because you truly gain important insight directly from your customers. 

Be Consistent in Providing Materials

It is also important to be consistent in providing contents on your website. Make sure that you keep providing great contents regularly. You can also share something meaningful on your social media to keep your existing engaged. This way, you can gain loyalty from your existing customers and even attract potential customers because new audience might find out how strong your engagement is with your existing customers through online platforms. 

Finding Mola Mola in Nusa Penida

Mola mola is probably the most bizarre looking—as well as one of the rarest—fish to be seen in shallow water. A wonder of the deep sea, which we know as the place where stranger creatures dwell. Mola Mola is not your everyday pelagic—they are the heaviest bony fish in the world, the most egg-laying fish, also the only fish to appear like a floating gigantic fish head on the blue ocean. It’s hard to spot the sunfish. They are not that common, they only love specific water, and once they reach adulthood, they travel alone. The Molas don’t form school of sunfishes. John O’Sullivan, curator of the fields operator at Monterey Bay Aquarium, even call them as “the Eeyore of the fishes”. Despite of their arresting visuals, we know very little about the sunfish—which made even difficult as this creature spend its time largely on the deeper sea. For example, Mola Mola has not been spotted for over eight years in California alone. Thankfully, they are a regular here in Bali. The Mola Mola is a permanent resident of Nusa Penida, where divers from all around the world flock every year hoping for a sight of this elusive creature. 

Finding Mola Mola in Nusa Penida

Nusa Penida is Lucky to Have Mola Mola Around

Maybe it’s the warm tropical temperature. Maybe it’s the cleaning station in protected bays of Nusa Penida. Or maybe its both. Either way, the rarely sighted Mola Mola is pleased to hang out, live, and give birth in Nusa Penida waters. Water temperature in Nusa Penida ranges between 20º – 24ºC and is rich in plankton, jelly fishes, and small fishes. Basically, the Mola would never worry about food. Also, Nusa Penida has that cleaning station loved by amazing creatures in the neighbourhood. Nusa Penida’s cleaning station’s service is famous among Manta Ray, Sharks, and other fishes to get regular hygiene check on parasites. Mola Mola also loves getting their treatment in Nusa Penida. Their skin can get heavily infested by parasites—getting groomed by the cleaning fish is their yearly favourite. Also, that means divers can have a steady place that almost guarantee sighting of Mola Mola in Nusa Penida

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Mola Mola Largely Spend Their Time in Open Ocean

Mola mola largely spend most of their time in the deep sea. They love to feed about 150 meters below the water surface, down to the cold twilight zone. Therefore their sighting is so special. Mola Mola only ascend once in a while to the surface to get cleaned and getting sunbathe. Think about getting solar recharging for your batteries. Increasing body temperature is important for Mola Mola—thankfully, the sun in Nusa Penida is always bright and blazing hot!

Time to Find Mola Mola in Nusa Penida

July to November is the time when Nusa Penida waters is getting cooler, thanks for currents flow from Lombok. The Mola Mola, diver of deeper depths, naturally found colder waters more appealing and this bring them to shallower water. This is the time when they’ll be booking their yearly appointment at the cleaning station, and also the best time to observe Mola Mola in Nusa Penida. If you are lucky, you might get a chance of actually spotting them laying flat on their side on water surface to sunbathe!

The Idea of Creating A Focus Group for Your Business

When your business keeps growing, you need to level up our strategies for more satisfying result. You will always need to innovate to deliver new products or services that your new and existing customers will like. It is not an easy feat because you have to do deep research to find out the characteristics of the market and gain valuable data to predict the response of the market. Thus, it is a great idea to create a focus group, a team consisted of small group of people who can represent your target market where you run your idea as well as questions related to your products and services. This way, you will have better understanding and insight of how the bigger and wider audience will response from the initial. 

How to run a focus group smoothly

The idea to create a focus group for your business to have successful sales is good strategy because it is more targeted and specified. Thus, the information or data you gain will also be more reliable to use. However, running a focus group can be confusing if you use this strategy for the first time. So here are general guide to run your focus group:

Decide the topic for discussion and it needs to be specific. It will hard to address every issue during discussion so narrowing down the topic is a great way to straight to the point. You can also conduct different session of discussion for different topic. For example, the first discussion is about the brand value of the product/service you are going to launch. Next session will discuss about the functionality of the products/services.

It will be easier for you to prompts your questions beforehand to prevent from swaying off the topic. Make sure that the questions are specific so you will get to the point answers as well. Prepare the questionnaire to be more organized and give some space on the questionnaire to let the participants add extra notes if necessary.

You can appoint one of your representatives to be the facilitator of the group who take note important point as well as guide the discussion itself. It is highly recommended to choose a person who is attentive and can listen well. It should be a person who has good communication and social skill. 

The next thing to do is to find the right participants. This can be considered as the hardest part. You should select carefully and plan the date and time for the group meeting. You can choose participants from your existing customers. You can offer them incentives to make them interested to join such as special rewards or discounted products/services. 

It is important that every participants in the focus group give their consent. You have to remind them of the purpose of the discussion and give them the consent form which states the purpose of the discussion, participant’s rights, compensation, contact information of facilitators, and sign space. Only after they give you their consent should you proceed the discussion.

Different Styles of Exclusive Bali Villas

Coming to Bali, you will not only be pleased by its natural landscape, but you will also be amazed by its cultural aspect. Bali is an island in Indonesia that has a mix of Java (Islam) and Hindu tradition. This acculturation has impacted many aspects of life in Bali. One of those aspects is architectural styles. Balinese architecture is, in fact, one of the most popular among other Asian countries. For many people, Balinese architecture is reflecting the harmony in nature. Besides that, Balinese architecture also believed to have a strong character as a result of the mixing between Javanese and Hinduism ancient. But, if you are looking at exclusive Bali villas today, you will recognize that there are two different styles of Balinese architecture. And if you can’t decide which one that you see, then that villa must be combining both styles.

Bali Villas

Exclusive Bali villas with traditional architecture

Just like the majority of traditional Indonesian architecture, the Balinese style is taking the spatial orientation and hierarchy as serious considerations. There are also guidelines for architectural designs originally inscribed in ancient Javanese on a lontar (palm-leaf manuscript) which is called Asta Kosala Kosali. The guidelines include the main principles of the size, location, and alignment of building types. As the implementation, we often see that typical traditional Bali family villas are having several buildings in the same hedge that surrounded by stone walls. Particularly striking are the gates which are made higher and looking like a temple whereas the family temple itself is always to be found in the north-east. On top of that, the organic statements used for traditional exclusive Bali villas are coming from the natural materials like bamboo and palm leaf.

Exclusive Bali Villas with modern architecture

Adjusting the architect to the market demand, the modern style of Bali villas are developing so fast in the few decades. The modern Bali luxury villas are pretty much taking the architectural style from other countries. This is due to the fact that many architects who design and build exclusive Bali villas are either foreigners or locals who got the education abroad. Even though modern villas in Bali are still keeping some traditional authenticities in its design, but there are too many differentiators among the two styles. One of the most distinctive examples is that the modern style would make only one big building instead of dividing the land for several smaller buildings. Other special characteristics of a modern villa are the swimming pool and the absence of the temples.

Is There Any Disadvantage of Starting Your Own Business

Lots of people say that starting your own business is promising and rewarding. It is not wrong but it also doesn’t mean that once you decide to jump into entrepreneurship, you will become successful. Starting your own business has its challenges and obstacles you need to overcome strategically. As for advantages, it is true that there are many of them. For example, you are independent to take control over your business as well as making decision, financial reward can be excellent compared to when you work for someone, the prestige of the idea of being the boss is invaluable, and more opportunities to make a contribution such as help improving local economy. 

Disadvantages of starting your own business

Alongside with many advantages, there are also some disadvantages of starting your own business you should know before truly dive into entrepreneurship world. Here are several disadvantages for consideration.

Is There Any Disadvantage of Starting Your Own Business

Risks

They are not things you can always avoid all the time. They exist in business no matter how insignificant they might appear. You must face risks with the right strategy. If you cannot remove the risks, at least you should find a way to minimize them. There are various risks you will face when you decide to run your own business. The most obvious one is financial risk. However, sometimes it can be worth it to take the risk. To decide whether to take the risks or not, you need to calculate every possibility.

Time commitment

This is something you should be willing to give if you decide to run your own business. In the beginning of your business especially, you may not be able to hire many employee due to financial limit. This results in more time you should spend to finish some works. Many entrepreneurs work more than eight hours a day in the beginning of their business. If you cannot overcome time issues, this may strain your personal matter such as relationship with family and friends. 

Read More: How to Growing Your Business Social Media Audiences

Uncertainty

This is inevitable thing when it comes to entrepreneurship. No matter how meticulous you are with business plan making and research, there will always be external factors or shifts that can turn your business go wrong. For example, market is not stagnant. It is dynamic aspect in business you cannot predict with 100% accuracy. Sometimes, business can experience crisis due to unexpected downturns. You have to be ready with the backup plan if you want to survive from the unexpected in business. 

Finance

This is one of the most common factors that make entrepreneur fail to start their own business in the first two years. No matter how small you start your business, you need sufficient capital. You also need to make sure your business financial cash flow grow steadily. 

Those are disadvantages of starting your own business. However, those are not things you cannot overcome. Those are challenges you should face if you want your business to grow successfully. By the right planning and strategic methods, it is possible to have a successful business in the long run. 

Surviving A Komodo Liveaboard Trip and Come Back with Epic Story

Are you a traveller ready to sail in remote destination in one of Indonesia frontier, the world-famous Komodo National Park? Have you prepare yourself with the live in Komodo liveaboard? For many travelers, liveaboard is like a dream holiday. Basically liveaboard trip in Flores consist of eat, dive, hike, chill on the beach, sleep, and repeat. However, to come back with epic stories of the Komodo National Park, you need to adapt and survive the sailing trip itself, and here’s how.

Surviving A Komodo Liveaboard Trip and Come Back with Epic Story

Pack Light But Right

Though Komodo liveaboard is often dubbed as a floating hotel, staying in liveaboard’s cabin and in a hotel room is different. Unless you are chartering a whole yacht, you don’t want to bring too many luggage onboard. Usually cabins are quite small, so remember to always pack light. Bring only necessary items and outfits you really want to wear. Pack a lightweight, quick dry towels and swimwear. Swap your hard luggage with soft sided bags that can be folded away when not in use. 

Have Seasick Remedy on Komodo Liveaboard Ready 

Seasickness is a total bummer when it comes to liveaboard trip. Don’t let seasickness disturb your fun of sailing. Have your preferred seasickness medication ready. You could choose from pills or acupressure waistband that could ease sickness symptoms. Some people don’t like medicine and much prefer natural remedy, such as gingers, ginger tea, ginger candy, or essential oils. Always bring your remedy of choice as you’ll never know when the seasickness will kick in.

Wear the Right Footwear

You’ll want to wear something non-slippery that would stick on your feet through the thick and thins. Flip flops are most popular option, but actually they could immediately float and gone right when you step on bodies of water. Strap rubber sandals is much better option. Also, bring some proper sneakers for hiking in the surrounding islands within the national park. The trek is jaggy and the sun is hot, so hiking in sandals would only excruciate yourself. Also, you want something to cover your toes when you’re visiting the beastly lair of Komodo dragons. 

Eat On Time during Komodo Liveaboard Trip

All meal time is provided and scheduled by the liveaboard crew. With lots of activities waiting in the day, having meals on time is important to keep your energy charged. Never skipped a meal or you’ll left feeling drained in the end of the day. Eating on time become first priority when you have certain digestion illness like gastritis, GERD, celiac disease, or other things. Similarly, you need to inform dietary restriction, if any, early before the departure. Give the crew enough time to prepare a decent meal plan for you! 

Read More: Secret of Flores: 4 Extraordinary Things to Do On Your Next Flores Komodo Tour

Sleep Early

In this remote frontier, not much thing is happening after the sun sets—which also a blessing in disguise. Spent some time for having spectacular night dive or admire the starry night, then head to your cabin for rest. Never underestimate sleep during a liveaboard trip. It’s time when your body heals and recharge the energy for the next day!

Wake Up Early 

A peaceful early morning is one of the best thing in Komodo liveaboard trip. Sun shines smoothly, water moves swiftly, and the surrounding islands is humming the wild life that just awaken from sleep. It’s perfect to do yoga, light stretching, or just sipping your morning coffee. A morning dive is also completely worth it! You gonna miss a lot of things in Komodo if you sleep in.