Key Ingredients Of Successful And Powerful Branding 

For small business owner, branding can be one of the most challenging aspects especially when they lack of resources. However, successful branding can work with less money-spending. The point of branding is to gain more exposure in the eyes of public. Thus, the audience you targeted will become your loyal customers. It is important to leave strong impression in the process of branding. 

Ingredients for powerful branding

key ingredients branding

For big company or large corporation, branding can be processed through various ways even if it is expensive and cost them much money. However, small business is at disadvantage if that principle is used. Therefore, there are other important effective ingredients you can use for powerful branding. These are expected to be successful for your business growth as well. 

Keep it simple

Simplicity is important ingredient in branding. You don’t have to overwhelm the audience with extraneous information. In fact, it will be more powerful and impactful if you keep it simple, get to the point, and specific. Great, simple story is what your business need to grow. You can use it during branding. 

Concrete substance is also essential for branding because nobody will buy mediocre fluff. Your audience need great story with substance. Create a story where your audience can feel like they are being helped. Make sure that your branding gives leads them to a light they need to make their lives better. You can do it by providing a story that stimulate better understanding of particular issue your audience have to deal with.

Impacts?

Out of ordinary ingredient. Your branding is supposed to be impactful and powerful. To create such effect, you need something unexpected and out of ordinary. You can create different, more unique stories that your audience have not heard before. Something new always excites more. However, make sure that it is a story that still can be digested by your audience. 

Credibility and authenticity

Credibility is also important ingredient for successful branding. Your story should be credible if you want your audience to believe it. Your branding should showcase your authenticity as well. It is a start to gain trust from your audience. Always use credible links so the information or story you deliver are trusted and can be verified properly. 

It’s all about emotion

Emotional tug and appeal are like the secret recipe of powerful branding. Emotional tug is what can make your audience feel engaged with your story, it creates a stir within their emotion. It draws their attention on deeper level making them feel invisible connection. Creating emotional, personal story is necessary to spice up your branding. However, make sure to not exploit this ingredient into your branding to make it stay authentic. 

Here’s some more reading: Charter a Komodo Boat to Explore Koka Beach Destination

Connection with your audience

Make sure that your branding has motivational and compelling drives that can make audience feel the positive outcomes if they choose your brand. Make your branding process as a sharing moment with your audience. This can create strong impression and deeper connection with your audience. This is a way for you to make branding to look more than just a transactional strategy. 

Charter a Komodo Boat to Explore Koka Beach Destination

komodo boat charter

If you love Komodo National Park and the surrounding islands of Flores, you’ll want the most of your travel. Sometimes, even though a liveaboard gives you so much in terms of destination and relaxation, it doesn’t go beyond the typical tourist spots. In this case, embarking on a Komodo boat charter can be ideal for those looking to customize their trip and exploring this magical destination at their own pace. 

Advantages of Komodo boat charter 

Going on a typical itinerary to explore the Komodo destination can be quite limiting; especially if this isn’t your first time on the destination and you’re looking for something more unique. If you want to go beyond the Pink Beach, Padar Islands, Rinca, and such, then the best thing you can do is to charter a boat to Komodo and have the liberty to plan your very own itinerary. 

Koka Beach Flores is a hidden gem 

koka beach flores

Everyone has heard of the Pink Beach located in Padar, the largest island of the Komodo National Park, but Flores has so much more to offer beyond the famed pastel-hued beach. While the unusual color of the beach is certainly a draw compared to most beaches, that’s not all there is to it in Flores. 

If you managed to reach the Koka beach, you’ll find it a pleasure to not be swarmed with tourists. Not many foreigners made the effort to reach this place and especially not those coming on a liveaboard. If you’d like a unique destination for your upcoming Komodo boat charter Koka Beach is definitely among the place you should put in your itinerary. 

Avoid the weekends and national holidays 

Feeling as if you have the place for yourself is one of the main reasons why Koka Beach is worth visiting. Boasting clear blue waters and soft, white sand, this gorgeous beach is located between to hills, which makes you feel as if it’s well-hidden. The best part is when you reach it and feel as if you have the place to yourself. 

boat charter komodo

Go during the weekdays. Thankfully if you are on a Komodo boat charter you should be able to plan your itinerary yourself. Going to this hidden gem on a weekday shouldn’t be a prob`lem. The weekends are usually crowded with the locals and it also often means one thing: the beach will be littered with trash. Both the government and the locals unfortunately haven’t made an effort to remedy this.

More adventure stories we’ve picked for you: Komodo Liveaboard Trip: On Ethical Tourism

Staying at the huts owned by locals 

The Koka Beach is known to have several humble huts lining the beaches and many of them are owned by the locals. Staying in these huts are quite affordable compared to staying at places like dive resorts as prices are around 200K Indonesian Rupiah. If you’re planning to combine Boat charter Komodo together with the land stays it would be a great experience. Make sure to put an effort to talk to the friendly locals Indonesia is known for; they’ll welcome you the best they can. 

Top Tips for Staying at Surf Camp in Bali!

Looking forward to stay at surf camp in Bali for your next surfing trip? Here are some insightful tips and considerations to help you decide. 

Some surf camp in Bali are not inclusive

Top Tips for Staying at Surf Camp in Bali!

When you think about surf camp, you might be thinking about staying at a surfing house where you will be heading for surf lessons every morning and come back for leisure rests in the evening. Well, that’s correct. But if you have done your research, you will know that some surf camp in Bali do offer a not all-inclusive accommodation. You can always book an all-inclusive accommodation, but you have the choice of purchasing the lessons and gear rentals separately. This give you freedom to experience other places. To stay at other villa but to enjoy the surfing lessons from this surf school. It’s also perfect for someone who is travelling with a non-surfing partner. However, for those who want it practical and whose goal is getting stoked, staying in an all-inclusive surf camp could be the ideal option. 

The cultural immersion at surf camp is amazing

Food is the easiest and tastiest way to experience a new culture. And this should be happening during your stay in Bali. Those surf camp in Bali that run by the locals know how to present the best of Bali. Breakfasts are usually kept simpler and lighter, and tend to follow the western style. But expect to have delicious homemade Indonesian food for lunch. One taste and you will be craving for more. You can also see them doing the morning prayer rituals everyday with all the incense, colourful offerings, and stuffs. However, remember that this is not a public attraction. Always ask for permission if you want to take pictures. 

You can stay at women only surf camp

Top Tips for Staying at Surf Camp in Bali!

Want to get surrounded by powerful girls gang during your surf trip in Bali? Look for a women only surf camp. These surf camps are specifically designed to be a safe place for woman to thrive and grow their surf potentials. It’s also a perfect choice if you feel more comfortable getting surrounded by woman-only peers due to religious/ social reasons. 

More Travelling Stories:

Things You’ll Love in Sumbawa Surf Resorts

Travelling Solo in Liveaboard Labuan Bajo

What You Need to Know About Mentawai Surf Resorts

Dry season is the best season

Though you can surf in Bali practically at almost any given time of the year, the dry season in still the best season. You don’t have to worry about the rain, the tides, the swells, and you got plenty of sun. April to October is the best time to visit this Island of God for some quality surfing! 

Look for less-crowded surfing hotspot

Almost all beaches in Bali are surfing beaches, so you can practically stay anywhere and go surf! However, beginners are most likely be more comfortable to learn surfing at Kuta, Legian, Seminyak, and Canggu. Now, these regions are also hella popular for mainstream holiday, so the beach could be packed with tourist. Especially Kuta and Legian. If you are okay with that, great. Go ahead. But if you want to have some quality, peaceful holiday, think about going to less popular beaches. If you are an experienced surfers, the choices would be plenty. Jimbaran and Bukit Peninsula are less crowded and they have awesome—yet challenging—waves to conquer. Staying at a surf camp Bali in less crowded coastal spot will feel even more satisfying!

Stay Productive While Working Less 

Logically, it is impossible for you to manage your business 24 hours a day. Your body has its own limit. You need rest, sleep, and take care of other personal matters on daily basis. However, it is often for entrepreneurs to neglect their own personal life because of their responsibilities to run their business. It is true that the competition in entrepreneurial world is not easy. You are on constant edge almost all the time. However, you may let your mind open for the idea of working fewer hours. Does it mean your business will slow down?

Keeping your business productive while lessening working hours

It sounds impossible to stay productive while lessening your working hours. Most people think that you can become more productive if you add more hours working. It means you have more time to accomplish another tasks. However, lessening your working hour is not that bad of an idea. It is also possible to maintain your business with less working hours. However, you cannot do it without any working plan. If it is so, then you are just signing up for a ticket to failure. 

less busy and more productive

Each individual is different

Every individual may have their most productive period. For some people, they can stay productive for 5 to 8 hours a day. There are also those who can stay productive in less than 6 hours a day. The point is, every individual has different working hour. Today, it is not truly an issue because there are many ways to stay productive without working more hours. 

Get to know yourself

One of the most important steps if you want to use the strategy of working less but stay productive is adaptation. It is important to adapt to your working hours to suit you. You may be in your most productive form when you work from 7.a.m to 12.p.m. You can maximize this period of time to work as productive as possible. You can put more effort to accomplish more tasks within your productive hours. This way, you don’t even have to add extra hours to meet daily deadline. You can use the rest of the time working remotely at home or taking care of other matters. 

Also read: Hunting Interior Furniture Yogyakarta Where to Start

Try different strategies

You have your own needs and preferences you can get adapted with your working hours. Today’s economic system is more flexible. Thus, you may apply different working strategy to increase your business productivity without working extra hours. You can make it fit with your own working preferences. If you run your own business, you can apply this method on your own working hours first to see how productive you can be even when your working hours are lessened. 

Try remote working

Working less can be in a form of remote working. You can work remotely from home and cut down your work at your office. If you can stay productive working from home, you can still manage your business well without any major issue. You can remove social stigma that says working will only be productive at office or professional setting. Also, working remotely can be accommodated with today’s advanced technology. 

Hunting Interior Furniture Yogyakarta Where to Start

Furnishing your home in Indonesia can be both exciting and frustrating. If you own a tropical house in Bali or Yogyakarta for a summer vacation, then it’s high time you start hunting for Interior furniture Yogyakarta Indonesia. But with the sheer options the country provide and with price tags that are so much more of a good deal than back home? You could be swarmed with options and temptations. 

Durability in interior furniture Yogyakarta 

mebel jogja

A piece of furniture is an investment. Make sure that you only buy something that’s meant to last. In this case, many people who shop at the big box stores like the Ikea often makes rookie mistakes. Any homeowners can fall into the trap of a shiny, comfy-looking furniture that eventually fails on them during the first couple of years of owning it, with signs of degradation coming even earlier. Those options are certainly affordable and you could shop there for certain pieces of furniture. But not for everything. 

How do you determine longevity a.k.a. lasting interior furniture Yogyakarta for your home? Most of the big box stores use particle boards for their furniture. They’re most likely to bend over time with daily use. These types of furnitures are most often not designed for outdoor use as well. 

What do you want to look for in a lasting furniture?

interior furniture yogyakarta

Looking for pieces of heirloom furniture must consider the materials and the construction. Generally, solid hardwood is a great option for any type of furniture. Materials vary. But the type of hardwood most popularly used in Indonesia is teakwood as the country is one of the biggest producer and exporter of teakwood furniture in the world. 

Materials you need to avoid when durability is a priority: 

  • Metal construction. 
  • Particle boards 
  • Pressed wood 

Furniture Comfort 

teakwood furniture indonesia

It doesn’t matter that your chair looks quirky and shapes as a catchy focal point of the room. If it isn’t comfortable, then it’s useless. Seat testing could possibly be the most underrated tip before buying interior furniture Yogyakarta and you shouldn’t make that mistake. 

In this case, we generally advise against buying a sofa or any type of of seating furniture online. Go to a physical store where you could do a test seat in the showroom. 

Make sure your furniture could get inside 

toko furniture di jogja

Always, always check and double check the dimensions of your furniture, whether you’re buying your pieces online or on the physical store. Don’t just make a wild guess about your room size and all space that your furniture would make way into. Take a measurement. Note it down. You don’t want to face the nightmare of a piece of furniture you’ve painstakingly saved up for, ended up not able to get inside. 

Also read:

Find a reliable Yogyakarta furniture manufacturer 

Now that you’ve defined what you need and what you want, only then you try to seriously search for the furniture suppliers. Avoid shops like IKEA now that you’re in Indonesia. Prices are already far more affordable than that of what you could find back home. It’s time to invest on quality solid wood furniture instead of ones made of particle boards. Materials should be one of the priority when you’re looking for reliable Interior furniture Yogyakarta. 

Travel Recommendations When Visit Seoul, South Korea 

South Korea is one of the most favorite travel destinations. Not to mention that K-pop has brought global fans who are more curious to visit Seoul. As the capital city of South Korea, Seoul offers many things to see and experience. There are over 10 millions people live in the city of Seoul. The city is considered busy and so lively. It buzzes almost twenty four hour. Seoul has top airport with world class quality, as well as efficient public transportation system. Not to mention that it is also one of the most high-tech cities in the world. You can see large displays all over the city. 

Recommendations for when you travel Seoul

Seoul can be considered a perfect travel destination for everyone. It is not only suitable for leisure travelers but also for business travelers. Art lovers, design fanatics, or culture admirers have many things to enjoy when visiting Seoul. Here are several recommendation for enjoyable travel to Seoul:

seoul travel

Accommodations

For accommodation, there are many options to choose. Hotel is very easy to spot in Korea especially Seoul. One of the fanciest hotels in Seoul is probably The Shilla Hotel. It is such a luxurious hotel often book by A-list people to accommodate various events as well. The hotel features ornate traditional Korean roof lines which makes it looks unique and authentic. If you want to experience different accommodation, you can try Hanok homestay. It is traditional Korean house where traditional culture is still strongly preserved. You can stay with Korean family and learn more about their culture. 

Food galore

Dining and food hunting is a must activity when visiting Seoul. It is the city where you can taste variety of authentic foods. One of the most recommended place to dine is Maple Tree House where you can enjoy barbecue. The staffs speak English fluently so you can still communicate effectively. They are ready to help you cook the meat if you doubt your skill. There is variety of meat you can order such as Korean Jeju Black pork, marinated short ribs, beef, and more. It is highly recommended to spend your evening by experiencing Seoul’s nightlife. 

Also read:

Shopping in Seoul

If you are into shopping, Seoul is a perfect place to indulge your passion. There are many spots you can visit for shopping such as 10 Corso Como. This is where you can find anything related to art, fashion, design, and food. It is located in Cheongdam neighborhood. If the items are too pricey for you, just browse the store freely because the store itself has stunning visual to enjoy. 

Korean Cultural Sites

If you want to learn more about Korean culture, there are many places to visit. For example, there is Korean Furniture Museum where you can visit 10 Hanok structures. They houses over 2.000 furniture pieces collected from Joseon Dynasty by Chyung Mi-Sook, a museum director and former professor. Or, you can also visit Bukchon Hanok Village, a residential neighborhood where you can find Hanok. You can also join one of the classes they host to learn more traditional Korean crafts.

Tips for Work-life Balance for Female Entrepreneurs 

It is true that there is no boundary of who can choose entrepreneurship as career path. Both men and women can start and run their own business. Each have their own potential to achieve success. However, both may have different crisis or difficulties when they choose to be an entrepreneur. It is known that women spend more time in child care as well as in the labor force than in the past. It shows that female entrepreneurs may have more difficulties in juggling their commitments and responsibilities. It makes them more difficult in achieving work-life balance. 

Managing work-life balance for female entrepreneurs

The level of stress one experiences due to running their own business can be different. There are many factors contributing to it. One thing for sure is that stress caused by work-life issues sometimes is hard to overcome. It is especially harder for women who tend to spend their time taking care of their family passionately while running a business. However, work-life balance is not impossible to achieve for female entrepreneurs. Here are several tips to manage work-life balance:

women enterpreneurs

No comparing

Do not compare yourself with others. Instead of following what works for others, find what works for yourself. Keep in mind that no one is perfect and you should not achieve a type of success the others have. Everyone face different challenges and when you find yourself in different position from others, it doesn’t mean you are not good enough. There must be times when you worry about the expectations. You can overcome those moments by reading motivational quotes, or watching something to make you laugh more. 

Tracking things down

Track everything by setting up desk calendar. It is not easy to manage work-life balance mentally. Therefore, a physical calendar will help you achieve that balance because you see everything clearly. You can also try adopting color-code to your desk calendar. Mark dates where you can give yourself time to recharge and remove all stress away. you deserve a break every once in a while in order to keep going. 

Also read:

Delegate!

You can also manage work-life balance by sharing your workload. Delegate your workload wisely so you can manage everything without putting yourself in difficult situation. If necessary, involve more workers to help you finish a task. However, it is also important to delegate your household chores at home. Applying the same method of delegating responsibilities both at work and home can help you achieve work-life balance easier. 

Networking Priorities

Set priorities when networking. It is often that you end up unimportant event for the sake of networking. Sometimes, it is not even worth your time. Therefore, it is important to learn the importance of networking events. You should network with purpose. If the event serves personal and professional goals, it is worth your attendance. However, do not be afraid to say no to the events that don’t serve these goals. You can only focus on attending important networking events without making you lose time for your personal life. It is a great way to give yourself a breather. 

Improve Your Leadership Qualities By Travelling Around The World

Leadership is important quality you must have if you want to run your own business. It is because running business means you are in control of what to do and what not to do. You are responsible in leading your team to reach the goal of success. If you don’t have leadership skills, it will be hard for you to lead your business successfully because business requires a lot of decision making skill. When you have leadership skills, you know what to do to make the best decision for your business and team. You have the quality of a person with string mentality and firmness. If you are worried about your leadership skills, you don’t have to because it is something you can learn and improve over the time. 

Improve Your Leadership Qualities By Travelling Around The World

World travel to improve your leadership qualities

One of many ways to improve your leadership qualities aside from formal schools and trainings is world travel. Travelling around the world might sound exhausting. And for the first-timers, it can be daunting. However, it truly benefits you especially your leadership skills, and this is how.

Swift Adaptation in Changes

By travelling to places around the world, you are required to adapt to new changes because you are in different places with different people from different background. The new environment of the country you visit will require you to make some changes to adjust yourself. Adaptability is one of important qualities in leadership. When you lead your business along with the team inside, you have to get used to the changes because you lead different people with different personalities and qualities. Therefore, you have to know how to turn weakness into strength.

Exposed to Bigger Things 

World travel exposes you to something bigger than your own town. Thus, you will meet different community and see different dynamic. However, it allows you to learn more about how to focus on your community and strengthen it. One of the qualities of leadership is contribution. This can help you learn more about how to care for others. How the success you gain in running your own business can be reached through individual’s goal of success as well. This is good for you to build strong long-term relationships which results not only in increased ROI but also happiness. 

More Business Tips:

How to Improve Leadership Skills When Running Business

Simple Things to Do to Let Your Business Begin

An Exercise to Decision-Making

As mentioned earlier that business requires lots of decision making. World travel can help you improve your decision making skills because throughout the trip you will make decision yourself. You weigh yourself the risk you get from the decision you will take. In making decision, you have to think rationally why and how you find the answer following your logic and the source of problems objectively not following what others say. However, travelling also teaches you to be more open-minded and be more willing to listen to the others’ opinion. This way, you will learn that listening to others is not a bad thing. In fact, you might come up with better solution. However, you will also learn that following the others blindly is not wise to do as a leader because it is up to you to decide.  

Selling Your Property with the Help of Real Estate Agent

Throughout your career in property investing, there must be a time when you decide to sell your investment property. After all, there is a lot of options you can do to your investment such as relocating, downsizing, upsizing, and selling. However, selling your investment property is not as simple you thought. Of course, it is easy if what you care about is to sell it quickly. However, it is not that simple when it comes to property business because you need some considerations. One of the best solutions you can come up with is to hire a real estate agent. Thus, you will be successful in selling your investment property and gain profit you deserve.

Considering real estate agent to sell your investment property

Every investor who decide to sell their investment property aims for successful, hassle-free, smooth, profitable property sale. That is why hiring a real estate agent is good consideration. However, it is also important to choose the right agent to achieve your goals properly. Here are some factors you need to include into your considerations:

–        Before signing any contract with a real estate agent, try to find out more about them. There is nothing wrong with being selective and thorough. It is your property and your asset after all. Choosing wrong agent may lead to unsuccessful selling. It is important to not hurriedly make a deal with the first agent that comes in your mind. Who knows maybe the right one for you is the second, third, and so forth. Thus, do not need to be in a hurry.

–        Ask the real estate agent about the best method to sell the property in their opinion. Basically, there are three options to sell investment property including auction, tender, or private treaty sale. Each has benefit and weakness at some points so there is no really perfect method. However, the right method can be chosen based on the market, time, and type of property you are going to sell. Reliable agent will look at everything your property offers before helping you to choose the right method.

–        The next thing you need to ask of the agent is about the marketing strategy. Advertising is necessary when it comes to selling an investment property. This way, you will gather potential buyers who are interested to buy your property. Every agent may have different approach and strategy regarding to this matter. Make sure to choose real estate agent that comes up with the most effective marketing strategy that leaves impression. This type of approach is more impactful.

–        Try to find real estate agent who not only care about selling your property as soon as possible but rather considering the market situation and other important things. Try to find an agent that can estimate their own time in selling the property. Experienced and smart real estate agent will give you choice and reasons between selling later and selling now. This type of agent needs to be hired because it shows their professionalism and integrity.

3 Practical SEO-Friendly Article So Your Site Can Drive More Traffic

“Content is a king” seems to be the old words said by many bloggers and internet marketers back to days when internet is not as crowd as today. That term is actually still valid until today since content is the main reason why your site is getting traffics and that’s the reason why you are building a site; you are sharing your contents online.

3 easy practical SEO-friendly article so your site can get more traffic

Besides that, your articles can also helping you to deal with Search Engine Optimisation (SEO) so your site can be on top of Google’s search result for certain keywords.

To get more traffics, you will need to create more contents. But, you can also get a lot of visitors even if you are only publishing some depth articles with good writing style that won’t make your readers get bored.

Thinking about the SEO-friendly article is also something important to drive more traffics to your site since writing is not always how to be yourself because you can be spammy in your writing by doing thing called as stuffing keywords.

Investing in creating valuable contents are now even more important than before since many have been covered the same topic over and over again.

It is almost impossible to find a topic that has not been published on internet so you can be the one that will write about it and may will be on top search of Google some minutes after the article get published.

Therefore, to rank your site and articles better on Google, you will need some SEO-friendly practices that can be easy to follow. And if you are requiring that in purpose to boost your site or blog, you can follow along what you can do below.

1. Do research about the targeted keywords you are going to dive in

The first thing you should have been realised before writing an article is that, all of the other sites or blogs that have been published the same topic is your competitors.

Your purpose is how to be on the first page of Google for certain keywords, so that you will need to know first the competition level of each keywords. Sometimes, no matter how your article has been well written with valid facts, etc, they don’t really makes it be on top of Google.

It can be caused by the competition itself is higher than you think. So that, somehow it is a must to research the keyword first so you are able to know in which keyword you are possible to rank.

2. You will need an interesting title for all your articles

There are other things to do after keyword researching which is to do some analysis, but I think it should be on the other separated in-depth article. The next thing you will need is that, to make your article’s title be more clickable.

You may are thinking why you will need to do that. First, when people are searching information on Google, the first they are seeing is the title of your page or article than read a bit about its description. If you could make a bit different title as what your competitors have been done, your site may get more clicks than before. Later on, you’ll get more traffics.

Interesting and unique article’s titles will also encouraging your visitors to read more articles in your site when visiting which is mean will reduce your site’s bounce rate and that will also a great way to start the search engine optimisation.

3. Link to the other relevant topics if possible and make sure they are the authority sites

When building a blog or site, you may are thinking that you will need more backlinks to a page you need to optimise. If will be possible, you may will avoid to link to the other sites especially when you are using the data, etc as your references. The thing is that, that will be the wrong move.

Linking to the other relevant topics as you are writing especially the sites are the authority or trusted sites somehow a must. You don’t have to do it every time you are writing the articles, but surely that you should have not been avoided this before.

Doing this will makes the search engines crawlers considering your page is great since it is also referencing the visitors to the other trusted references.

Don’t you forget as well to include with the internal link to the other relevant pages in your site so they will also got ranked when the page authority of where it got internal link ranked better.

If the above 3 practical SEO-friendly articles can be applied on every of the articles you are writing, by the time you are possible to drive more traffic to your site and start doing your business.

And if your site is a business site, you can also do the same even if the content of your site is short. You can optimise the short content using the above 3 tips I have mentioned. You can also hire a service like Bali SEO to improve your site rank, creating your site the valuable contents, get backlinks, and many purposes for your business.