Deciding Blog Name That Fit Your Business Brand

Branding is important part of running your business. It is essential because it reflects your company’s value, mission, goals, and identity. If there are changes to those elements, your brand might need to rebrand. representing your business through credible brand can be challenging, so does deciding blog name. Blogging is one of marketing strategies you can use to attract audience as well as maintain your relationships with your current customers. Blogging is also a way to maintain your authority in the niches your business is relevant with. That’s why choosing a blog name is also important thing to do because it has impact to boost your business growth. 

Things to consider in choosing a blog name

Some people might think that a blog name is not that important and its contents are. Of course, contents of your are important factor to attract online visitors. However, your blog name is also essential because your blog should be accessible and easy to remember by audience. Therefore, there is no need to rush in deciding a blog name for your business. You can also consider these things to help you decide the most fitted name for your blog:.

Niche of Your Blog

Niche is the first thing you might have to consider to choose your blog name. You have to know what your blog will be about, what impact does your blog have to your business, and what are you truly going to do with the blog. Niche will help you answer those questions. Your blog name should represent your unique point in the industry of your business or niche. Therefore, your blog will be relevant to the niche you are related with. Niche will guide online visitors to visit your blog especially when your blog has something unique, authentic, and relevant. If it is possible, choose a name that is broad enough for your business to grow in the future without disconnecting it with the niche.

Research, Research,  Research

Research is also important thing to do to choose a blog name for your business. You can visit other blogs in your related niche. You can take a not of what you like and dislike of those blogs. You can also analyze how those blog branding their business. This kind of research opens more opportunities for you to create a blog that differs from others. You can take a note of the other blog’s weakness and make your own version of blog that is full of potential. This will help inspire you to a great name for your blog as well. 

What is the Message?

Another important thing to consider to decide the name of your blog is the message you want to deliver. In this matter, you need to think ahead of the future. The way you communicate should be able to convey the message of your brand’s vision, mission, value, and growth. Your message should reflect your business future plan as well. It will help you decide what kind of name that fit your blog based on the type of message you want to deliver to your target audience.

The Idea of Having Co-Founder For Your Business

Running a business on your own can be stressful. Being an entrepreneur requires you to work hard and work smart due to so many challenges you are going to face. There are choices you can make at how you are going to run your business. You can go solo. Lots of people choose to go solo because they can move faster and avoid unnecessary drama. Also, there is no need to find out where you are heading to because you don’t have to share your vision with others. Since there is only one vision, the company you lead will have clear direction. 

Benefits of having co-founder for your business

Going solo for running your business is beneficial. However, having a co-founder can be as just beneficial. Here are several benefits of having co-founder to run a business:

Running a business on your own can be overwhelming especially in the beginning. You have many things on your plate. The amount of work you have to handle on your own can be daunting. Therefore, having a co-founder can make it more bearable because you share the amount. You can split responsibilities so your hard days will become easier at some points. Starting a business is not something you can take lightly. 

Having co-founder for running a business also means you can share the cost. Remember that business expense can be very high. Managing your finance in the beginning can be very challenging. By having a co-founder, you can split the cost. You and your co-founder can also share responsibilities as to how you get the fund for your business for products manufacturing, etc.

Aside from sharing the cost, you can also share the burden and problems with your co-founder. The amount of work, the challenges, and the pressure can make you stressed out. The kind of stress you get from work should not be brought to your home. Nobody at home will understand what you are going through. However, your co-founder can understand because they work in the same field with you and share the same problems with you. At least, you and your co-founder have mutual understanding of each other. This can somehow relieve the abundance of stress.

Having a co-founder also opens more opportunity to attract investors. Most of them often doubt single founder because you don’t have someone who have the same power and responsibility as you when you are unavailable. It is highly possible for you to get sick or disabled due to particular circumstances. Investors will feel less risk when you have co-founder beside you. 

By having co-founder, you can brainstorm to find ideas together. More importantly, you will have more options to solve problems. Running a business will make you face various problems and challenges. By having co-founder, you have another perspective to take into consideration. Working together with your co-founder can result in healthier workforce especially in problem-solving issues. You will be able to see things in different perspective which can result in better solution for the problems.

Exquisite styles for the outdoor shower in Seminyak villas

Bali is well known for its magical natural landscape. It is an island that is granted with so much diverse natural wealth. As the most favorite holiday destination and one of the best accommodation experience providers all around the world, Bali has brought its wonderful natural elements into the villa decoration. The outdoor shower styles at the corner of the back porch in Seminyak villas will absolutely make you enjoy showering like never before. More than just a unique experience, showering in an open-space area of the tropical paradise will create the most relaxing feeling. It could also create a pure feeling of living in nature.

seminyak villas

Seminyak villas with a rocky cascade

Was inspired by the beautiful waterfalls, the architects are bringing that natural freshness into Seminyak villas’ design. Featured with the rocks, there will no problems like dirty from muds on the floor of an outdoor shower. Rocks on the floor will also reduce the heat on the hot days. In addition to the flooring, an outdoor shower can also use the rocks as the wall and make the water coming out from there. As a natural architecture design for a villa, the outdoor shower can furthermore be something luxurious. In fact, many natural materials are offered with an insanely high price. For example, the marble and granite stones.

Modern outdoor shower with contemporary materials

The tropical paradise of Bali is the best place in the world to install an outdoor shower. The sunlight breaking through the tree leaves at the back of the Seminyak villas will create an image of an outdoor haven. The best way of enjoying nature could be different from one to another person. If you can hardly think about a primitive outdoor shower, then why not try the modern one. An outdoor shower made from ceramic and glass can be a unique and unusual style. Both are the best modern materials that make a great combination together.

Bamboo and wood for the outdoor shower

One of the best ideas of the outdoor shower that really represents the traditional living of Indonesia is an external douche made from bamboos. The bamboos are best made as to the wall or even the shower of this bathing room. Not only it is way cheaper in comparison to other materials, but bamboo does also have its own aesthetic value as well. With a combination of a wooden bathtub and bathroom sink, this outdoor shower will be the magnet in your Seminyak villas.

The Idea of Creating A Focus Group for Your Business

When your business keeps growing, you need to level up our strategies for more satisfying result. You will always need to innovate to deliver new products or services that your new and existing customers will like. It is not an easy feat because you have to do deep research to find out the characteristics of the market and gain valuable data to predict the response of the market. Thus, it is a great idea to create a focus group, a team consisted of small group of people who can represent your target market where you run your idea as well as questions related to your products and services. This way, you will have better understanding and insight of how the bigger and wider audience will response from the initial. 

How to run a focus group smoothly

The idea to create a focus group for your business to have successful sales is good strategy because it is more targeted and specified. Thus, the information or data you gain will also be more reliable to use. However, running a focus group can be confusing if you use this strategy for the first time. So here are general guide to run your focus group:

Decide the topic for discussion and it needs to be specific. It will hard to address every issue during discussion so narrowing down the topic is a great way to straight to the point. You can also conduct different session of discussion for different topic. For example, the first discussion is about the brand value of the product/service you are going to launch. Next session will discuss about the functionality of the products/services.

It will be easier for you to prompts your questions beforehand to prevent from swaying off the topic. Make sure that the questions are specific so you will get to the point answers as well. Prepare the questionnaire to be more organized and give some space on the questionnaire to let the participants add extra notes if necessary.

You can appoint one of your representatives to be the facilitator of the group who take note important point as well as guide the discussion itself. It is highly recommended to choose a person who is attentive and can listen well. It should be a person who has good communication and social skill. 

The next thing to do is to find the right participants. This can be considered as the hardest part. You should select carefully and plan the date and time for the group meeting. You can choose participants from your existing customers. You can offer them incentives to make them interested to join such as special rewards or discounted products/services. 

It is important that every participants in the focus group give their consent. You have to remind them of the purpose of the discussion and give them the consent form which states the purpose of the discussion, participant’s rights, compensation, contact information of facilitators, and sign space. Only after they give you their consent should you proceed the discussion.

Different Styles of Exclusive Bali Villas

Coming to Bali, you will not only be pleased by its natural landscape, but you will also be amazed by its cultural aspect. Bali is an island in Indonesia that has a mix of Java (Islam) and Hindu tradition. This acculturation has impacted many aspects of life in Bali. One of those aspects is architectural styles. Balinese architecture is, in fact, one of the most popular among other Asian countries. For many people, Balinese architecture is reflecting the harmony in nature. Besides that, Balinese architecture also believed to have a strong character as a result of the mixing between Javanese and Hinduism ancient. But, if you are looking at exclusive Bali villas today, you will recognize that there are two different styles of Balinese architecture. And if you can’t decide which one that you see, then that villa must be combining both styles.

Bali Villas

Exclusive Bali villas with traditional architecture

Just like the majority of traditional Indonesian architecture, the Balinese style is taking the spatial orientation and hierarchy as serious considerations. There are also guidelines for architectural designs originally inscribed in ancient Javanese on a lontar (palm-leaf manuscript) which is called Asta Kosala Kosali. The guidelines include the main principles of the size, location, and alignment of building types. As the implementation, we often see that typical traditional Bali family villas are having several buildings in the same hedge that surrounded by stone walls. Particularly striking are the gates which are made higher and looking like a temple whereas the family temple itself is always to be found in the north-east. On top of that, the organic statements used for traditional exclusive Bali villas are coming from the natural materials like bamboo and palm leaf.

Exclusive Bali Villas with modern architecture

Adjusting the architect to the market demand, the modern style of Bali villas are developing so fast in the few decades. The modern Bali luxury villas are pretty much taking the architectural style from other countries. This is due to the fact that many architects who design and build exclusive Bali villas are either foreigners or locals who got the education abroad. Even though modern villas in Bali are still keeping some traditional authenticities in its design, but there are too many differentiators among the two styles. One of the most distinctive examples is that the modern style would make only one big building instead of dividing the land for several smaller buildings. Other special characteristics of a modern villa are the swimming pool and the absence of the temples.

Is There Any Disadvantage of Starting Your Own Business

Lots of people say that starting your own business is promising and rewarding. It is not wrong but it also doesn’t mean that once you decide to jump into entrepreneurship, you will become successful. Starting your own business has its challenges and obstacles you need to overcome strategically. As for advantages, it is true that there are many of them. For example, you are independent to take control over your business as well as making decision, financial reward can be excellent compared to when you work for someone, the prestige of the idea of being the boss is invaluable, and more opportunities to make a contribution such as help improving local economy. 

Disadvantages of starting your own business

Alongside with many advantages, there are also some disadvantages of starting your own business you should know before truly dive into entrepreneurship world. Here are several disadvantages for consideration.

Is There Any Disadvantage of Starting Your Own Business

Risks

They are not things you can always avoid all the time. They exist in business no matter how insignificant they might appear. You must face risks with the right strategy. If you cannot remove the risks, at least you should find a way to minimize them. There are various risks you will face when you decide to run your own business. The most obvious one is financial risk. However, sometimes it can be worth it to take the risk. To decide whether to take the risks or not, you need to calculate every possibility.

Time commitment

This is something you should be willing to give if you decide to run your own business. In the beginning of your business especially, you may not be able to hire many employee due to financial limit. This results in more time you should spend to finish some works. Many entrepreneurs work more than eight hours a day in the beginning of their business. If you cannot overcome time issues, this may strain your personal matter such as relationship with family and friends. 

Read More: How to Growing Your Business Social Media Audiences

Uncertainty

This is inevitable thing when it comes to entrepreneurship. No matter how meticulous you are with business plan making and research, there will always be external factors or shifts that can turn your business go wrong. For example, market is not stagnant. It is dynamic aspect in business you cannot predict with 100% accuracy. Sometimes, business can experience crisis due to unexpected downturns. You have to be ready with the backup plan if you want to survive from the unexpected in business. 

Finance

This is one of the most common factors that make entrepreneur fail to start their own business in the first two years. No matter how small you start your business, you need sufficient capital. You also need to make sure your business financial cash flow grow steadily. 

Those are disadvantages of starting your own business. However, those are not things you cannot overcome. Those are challenges you should face if you want your business to grow successfully. By the right planning and strategic methods, it is possible to have a successful business in the long run. 

How To Overcome Age-Related Obstacles for Young Entrepreneurs

Being young is exciting because you feel like you still have much time to do anything you like in your life. Instead of wasting your youth, it is much better to start planning your future. Today, lots of youngster are interested to start their own business regardless of their young age. Some people may call it foolish and others see it as bravery. The point is, starting your own business at young age is not a mistake. It is good opportunity you should take because it means you have more opportunities from being young and all. Of course, there are also stereotypes going on about young entrepreneurs that can make you feel discouraged.

Overcoming age-related obstacles for young entrepreneurs

Becoming young entrepreneur means you have more time to plan and think thoroughly. You also have more energy to do many things that can help you grow your business. Another good thing about growing business at young age is that you have more opportunities to makes mistakes because you still have time to fix them. Here are several tips to turn your young age into your benefits as entrepreneurs.

How To Overcome Age-Related Obstacles for Young Entrepreneurs

Be Different

Use your traits as young generation to differentiate you from others. Being young means it’s common for stereotypes to emerge from community. Lots of young entrepreneurs experience rejection because the others think they are inexperienced and lack of qualities. However, there is no correlation between young and successful. You can be successful to while you are young. Your youth benefits you because it means you have more hunger, energy, and something to prove. These are something non-young entrepreneurs don’t have. 

Inexperience Means More Growth

Your inexperience is not always your weakness to be successful in your business. You can use your youth and inexperience to your advantage instead. Growing business is not about reaching the end. You can always try to scale to the next level and it requires spirit to learn. There are many things you that would take to be successful including delegation, infrastructure, cost structure, etc. You can learn by doing. The point is, there are always something you need to scale to the next level. You don’t have to be in urge to reach the top in an instant. Do everything step by step with steady pace.

Read More: What is The BEST Digital Marketing Strategy to Start With?

Try Something Out of the Box

Don’t be afraid to try something out of the box. You can do something crazy that older entrepreneurs don’t seem to think about. The point of this is not to make reckless decision. It is more like to make yourself standout. You can do it with the drive of more efforts and desire. Remember that in business, something simple can make difference. Thus, you can imagine yourself doing crazy thing and what impact will it be. 

Don’t Miss Opportunities

Don’t miss the opportunities because you don’t know when they will come again. Seizing the moment is what you have to do when you are being a young entrepreneur. Don’t let opportunities pass by just because you have your own insecurities and pressure. Remember that growing business takes time regardless of your age when started it. 

How to Improve Leadership Skills When Running Business

Leadership is a quality you have if you are planning to build your own empire of business. It is one of the most important elements for the future of your business because it can help you lead your team to work efficiently and successfully. Every individual has ability to lead but some people choose to not improve and learn more to sharpen the skill. However, it is not too late to do it now.

how to improve leadership skills when running business

Running your own business means you need to handle and manage many things including people that work with you. Your team management ability is crucial point to improve the performance of your business in general.

Improving leadership skills

There are many ways for you to improve your skill in leadership. Even if you consider leadership as your forte, you will always have chance to improve it. Leadership qualities are important so you can bring your business to the success you expected from the beginning. Here are some tips to improve your leadership skills and qualities.

Educate yourself by reading books related to leadership. There are many of them. You can also read biography of people with great leadership qualities and skills. When you have role model you can look up to, you will feel more motivated to at least as good as them, if not better. Aside from reading physical books, you can also read online resources so you can read them anywhere.

You can also try another method to improve your leadership skills such as by attending various business conferences and seminars. Quality conferences and seminars are usually held by professionals.

There you can learn more from professional of how they run their business and team successfully. Of course, every successful individual has their own experience. However, you can at least expand your knowledge of how to manage your team successfully. If they can do it, then you can as well.

Learning by doing is also a great way to strengthen your leadership qualities and skills.

For example, holding more meetings with your team members. Through discussion and meetings, you will be able to know more about different characteristics of people especially those who are currently in your team. You will also be able how to handle differences as to not create conflict between team members.

During meetings, you will eventually learn how to be a better leader. You will learn directly how to gain self-control and not to let your emotions cloud your judgment. During the meetings, learn to listen more. This is the quality that not many leaders have.

Do not hesitate to learn from your team members even if their position is below yours.

If there is someone in your team member who have more knowledge or experience in leadership, do not be ashamed to learn from them. It doesn’t make you look any less as a leader. In fact, it makes you a good one because you don’t let your pride hold your chance to improve. Besides, it will benefits your business in the long run.

What is The BEST Digital Marketing Strategy to Start With?

When you are running the business on internet, you may will think about more and more strategies to use to helping you build and improve the business itself. The thing is that, what you have been planned and applied before are not giving you the best results as you have been targeted. So, is that means that the digital marketing strategy you have been used are not the best ones and can’t really help you at all?

Then, what to do next? Should you wait for some magical things happening out of the blue or you will need to change the digital business strategies you have been approved before?

Best digital marketing strategy to use; involve the important aspects of the users in your campaign!

Most of the times, business offers are there for one main reason; to help people! That’s it and as simple as that. We are all struggling to tell people that what we have been provided them are what they will need and want. We are failing in ensuring them as the way they needed to trust us.

Best digital marketing strategy to use

And mostly, no matter what the platforms you are using to offering your business digitally, there is one main reason I have experienced of that denial. It is because you don’t know much about the users or your business audiences are.

In using the digital marketing strategy, you will lose many things if you have no idea of what your users are struggling with, what things they are trying to achieve, do they have questions to ask?, how their life can be better when getting the products or services from your business?, etc.

No matter how advanced the digital technologies and platforms you are using, if you really put the users aside, then it basically means that you are no longer need the customers for your business.

Look, if you have been talked or at least have been known about what the digital marketing agency is doing, no doubt that the team will find ways to help the clients on how to reach more audiences to visit the website, how the social media accounts will have more followers and engagements, what their customers are need the most, what they are looking for on internet, etc. All of those are basically talking about the users themselves.

The website itself as one of the main point of where the digital marketing strategy can be started on internet is even need your attention to considering its User Experience (UX) and User Interface (UI), so does your online business as the whole.

Knowing more about the users is important because people have their own behaviour when it comes to the use of internet. Even the shy one on reality can be the so much being the fussy one, digitally.

Therefore, the more you are knowing about your users and involving all the important aspects that you think can help your business, the better for the business itself. I am also recommending you that you will need to change your mind and the way of your thinking as well.

It is because the digital marketing strategy will not only using more online channels but also adopting the new critical marketing thinking. I think that will be the best for you to put the efforts in your business in the future.

How to Reach Your Potential Customers effectively

Reaching out your customers is much better than waiting for them to come. Running a business requires you to work proactive. Of course, reaching out your customer is not an easy task either. You need to appeal them and grab their attention effectively. It means you need to plan the strategy thoroughly. However, it is also important that you are reaching out the right people. It means you need to target your customers and not waste your time.

Effectively reaching out your potential customers

Running your own business can be rewarding if you do it right. Customer is one of the most crucial element that can determine the success of your business. Here are some tips to reach your potential customers successfully.

How to Reach Your Potential Customers effectively

Survey customer

This is a way to dig deeper of what’s on your customer’s mind. You need to survey your target market to find out what they need so you can provide the right products or services that fit. You should spend time with your audience dedicatedly to earn more points. Use social media as a platform where you can engage with your audience more. You can open live chat to gain their feedbacks as well in more efficient way. 

Create personalized message

Every individual wants to feel special and cared for including your potential customers. That’s why you have to personalize the message for your ads, email, or letter. Thus, your customers will feel like it is directed to them personally. When your audience read a message that look too common or general, they won’t hesitate to skip or delete it. Try personalizing your content to provide more value to your potential customers.

Give immediate responds

It is important to respond to your customers immediately whether on social media, email, or official website. Waiting is unpleasant thing everyone want to avoid. This is to make sure that your customer won’t feel ignored or neglected. This is also a way you value your customers. Responding your customer is one of the most effective ways to reach out for them. You should give respond to any feedback even if it is a complaint. 

Try using multiple channels

The more channels you have, the large the audience you can engage with. It means, you can attract more potential customers. Using multiple media outlets may require you to work harder in management wise. However, it is worth it because it opens more opportunities for you to build your reputation while connecting to larger audience. Remember that your reputation needs to be monitored regularly. 

Stay up to date on what trends recently

In order to reach out your potential customers, you need to stay up to date on trends. This is how you build solid understanding of the changing dynamic in the industry. You will always be updated with customers’ demand and expectations that changed overtime. Besides, this is also an effective way to keep ahead of your competitors because you understand what your customer needs and are able to provide the right products or services.