What is The BEST Digital Marketing Strategy to Start With?

When you are running the business on internet, you may will think about more and more strategies to use to helping you build and improve the business itself. The thing is that, what you have been planned and applied before are not giving you the best results as you have been targeted. So, is that means that the digital marketing strategy you have been used are not the best ones and can’t really help you at all?

Then, what to do next? Should you wait for some magical things happening out of the blue or you will need to change the digital business strategies you have been approved before?

Best digital marketing strategy to use; involve the important aspects of the users in your campaign!

Most of the times, business offers are there for one main reason; to help people! That’s it and as simple as that. We are all struggling to tell people that what we have been provided them are what they will need and want. We are failing in ensuring them as the way they needed to trust us.

Best digital marketing strategy to use

And mostly, no matter what the platforms you are using to offering your business digitally, there is one main reason I have experienced of that denial. It is because you don’t know much about the users or your business audiences are.

In using the digital marketing strategy, you will lose many things if you have no idea of what your users are struggling with, what things they are trying to achieve, do they have questions to ask?, how their life can be better when getting the products or services from your business?, etc.

No matter how advanced the digital technologies and platforms you are using, if you really put the users aside, then it basically means that you are no longer need the customers for your business.

Look, if you have been talked or at least have been known about what the digital marketing agency is doing, no doubt that the team will find ways to help the clients on how to reach more audiences to visit the website, how the social media accounts will have more followers and engagements, what their customers are need the most, what they are looking for on internet, etc. All of those are basically talking about the users themselves.

The website itself as one of the main point of where the digital marketing strategy can be started on internet is even need your attention to considering its User Experience (UX) and User Interface (UI), so does your online business as the whole.

Knowing more about the users is important because people have their own behaviour when it comes to the use of internet. Even the shy one on reality can be the so much being the fussy one, digitally.

Therefore, the more you are knowing about your users and involving all the important aspects that you think can help your business, the better for the business itself. I am also recommending you that you will need to change your mind and the way of your thinking as well.

It is because the digital marketing strategy will not only using more online channels but also adopting the new critical marketing thinking. I think that will be the best for you to put the efforts in your business in the future.

How to Reach Your Potential Customers effectively

Reaching out your customers is much better than waiting for them to come. Running a business requires you to work proactive. Of course, reaching out your customer is not an easy task either. You need to appeal them and grab their attention effectively. It means you need to plan the strategy thoroughly. However, it is also important that you are reaching out the right people. It means you need to target your customers and not waste your time.

Effectively reaching out your potential customers

Running your own business can be rewarding if you do it right. Customer is one of the most crucial element that can determine the success of your business. Here are some tips to reach your potential customers successfully.

How to Reach Your Potential Customers effectively

Survey customer

This is a way to dig deeper of what’s on your customer’s mind. You need to survey your target market to find out what they need so you can provide the right products or services that fit. You should spend time with your audience dedicatedly to earn more points. Use social media as a platform where you can engage with your audience more. You can open live chat to gain their feedbacks as well in more efficient way. 

Create personalized message

Every individual wants to feel special and cared for including your potential customers. That’s why you have to personalize the message for your ads, email, or letter. Thus, your customers will feel like it is directed to them personally. When your audience read a message that look too common or general, they won’t hesitate to skip or delete it. Try personalizing your content to provide more value to your potential customers.

Give immediate responds

It is important to respond to your customers immediately whether on social media, email, or official website. Waiting is unpleasant thing everyone want to avoid. This is to make sure that your customer won’t feel ignored or neglected. This is also a way you value your customers. Responding your customer is one of the most effective ways to reach out for them. You should give respond to any feedback even if it is a complaint. 

Try using multiple channels

The more channels you have, the large the audience you can engage with. It means, you can attract more potential customers. Using multiple media outlets may require you to work harder in management wise. However, it is worth it because it opens more opportunities for you to build your reputation while connecting to larger audience. Remember that your reputation needs to be monitored regularly. 

Stay up to date on what trends recently

In order to reach out your potential customers, you need to stay up to date on trends. This is how you build solid understanding of the changing dynamic in the industry. You will always be updated with customers’ demand and expectations that changed overtime. Besides, this is also an effective way to keep ahead of your competitors because you understand what your customer needs and are able to provide the right products or services. 

The Importance of Bookkeeping for Your Business

Managing your own business is not an easy task to do because you need to take care of many things. You have to manage daily, weekly, and even monthly tasks so your business will stay afloat.

One thing you can’t afford is to be bad at bookkeeping. It is one of the most important thing in managing your business because there are potential problems that may arise in the future if you do it bad.

Importance of bookkeeping for business

Your financial setting will be in danger and you risk your own sanity in the process. Thus, being good at bookkeeping is like basic thing you should do from the beginning so you can prevent other problems from happening.

Why bookkeeping is important for your business

The future of your business is affected and influenced by many factors. One of them is your financial setting and foundation. Therefore, you need to make sure to set checkbook and separate book for each of your business.

Being good at bookkeeping is not an option but obligation if you want to run your business organised and successfully. Here are the reasons why it is so important to keep your book in check when it comes to business management:

Tax savings are important part of your business. Therefore, separate banking will improve bookkeeping procedures. It also prevents payments from being missed because you have everything scheduled and organised well that it is hard to miss the due. As the result, it will provide better records to your tax return.

Bookkeeping means you need to maintain separate checkbook to substantiate the corporate veil. Having separate checkbook means your company is its own distinct entity. Therefore, there won’t be a chance for you to mingle personal and business funds.

Doing so will only cause headache in the future. Managing your business through proper bookkeeping is essential and it affect your business significantly. You see, finance is one of the most sensitive topics for business. Thus, you need to set everything clearly by putting one thing in the right order and place.

Having separate checkbook also means you have better chance to improve your opportunities in an IRS audit. You see, the IRS tend to have tight rule about spending personal and business expenses. They will often disallow it when your personal and business expenses are comingled in one checkbook. For audit protection, make sure to separate the checkbooks to save you from headache and stress in the future.

Don’t think that having separate bookkeeping and checking for your company is unnecessary because in reality it is so much beneficial for your business. It saves money and time in the long run instead because you have everything organised. When you have the otherwise, you will experience constant stress.

With proper bookkeeping, it will be easier for you to track the expense and manage the budget. Therefore, it will make you easier to take quality decision. Why? Because you have accurate records that you can rely on to make the right decision for your business. Good books always bring positive impact to your business if not now then later.

Simple Things to Do to Let Your Business Begin

Running and growing a business sounds easy but not entirely true. There is always risks and obstacles along the way. However, the rewards are also worth it. Starting a business even a small one can be challenging in so many level especially for the first time. The lack of knowledge and experience can intimidate people to start running their own business. Besides, it seems that every business owner has their own trick to be successful and reach their goal.

Let your business begin through simple tips

People believe that running their own business can lead them to financial freedom. Of course, there were people who truly reached that level and have been in that position. However, many of those who tried had also failed to do the same. So what you need to do to be one of those successful business owner?

  • Remember instead of solely selling products, it is better to offer solution. You see, brand is nice and all but it won’t work on your case if you just started. Thus, what you need to offer is the product that can solve customer’s problems. Find out what make your target customer feel anxiety and offer product that can give them the right solution for that. This way, your product or service has the clear statement to attract more customers.
  • Selling product or service means you will need to interact with people. If you are confident you can handle and treat your customers right, you can go and do the selling yourself. However, you can also hire friendly staff to handle the matter. Choose the right person with warm personality that can let customer feel safe and comfortable to be assisted. Choose friendly, outgoing, and cheerful person to handle customers.
  • Choose the most effective and efficient way to communicate with your customers. In this modern era, it is not a very big problem since there are various online platform when you can hold conversation with customers through live chat. Of course, it is also important to create professional website where customer can dig in more information about your company, products, or service. It is even better to put a number where your customers can call directly to find information or answer.
  • Customers love authenticity and credibility. To have those qualities, you need to support local community. Every local business has unique communities with great authority. You can support your community through many ways that fit your goal of your business. The point is to show your authenticity that your brand tries to ignite in customer’s hearts.
  • Be more specific of your products and services. To know this, you need to do your homework by researching the market. Find out the real demand of the market and be the expertise of what other business can’t be. Instead of trying to master everything, specializing in one particular discipline is much better because customers like exclusivity. Besides, specialist is always related to higher quality services or product by customers.

What Beginners Should Understand About Property Investment

Owning a property makes you feel proud of yourself because it not a small investment. Buying an investment property is a big deal especially when you do it to build a long-term investment.

You can also grow your wealth through your investment property if you do it properly. You must have seen a lots of information regarding to how to invest successfully or how to manage your investment property properly.

Looking for those kind of information is good. However, there is no single, ultimate rule of what to do it right because property investment business requires individualistic approach.

Understanding property investment for beginners

If it is your first time investing in property, it might be overwhelm you in so many levels. Buying a property to invest kind of has different feels than buying a home. Besides, you need to treat your investment property like a business if you want to become successful, rich investor.

Understanding property investment for beginners

Starting journey in property investing means you need to try to understand many things. However, let’s make it simple by pointing out the most important factors to understand.

Information is what you need to understand. Information you need can only be gained through the right educating. It is not about attending business school. What you need to do is educating yourself. You need to be smart in sorting out what information is worth it and which one is not because not all information spread in media is reliable.

You can educate yourself by reading books, journal, blogs, or attending professional seminars about property investment business. This way, you will be able to see the light properly about property investment.

The next thing you need to do is doing your homework properly. You need to formulate information you get through proper research so you know which steps you are going to take. Doing your own research will make you understand more and better.

Researching the right investment property to buy is vital. You need to research the local area to get better understanding of the local property market. Make sure to also stick on investment grade property because it can survive the market better.

Another thing that beginners should understand about property investing is there is no magic or shortcut to grown wealth quickly. Everything needs process and it takes times. Being patience is what you need to learn. There are ups and downs in property investing that you are going to face.

If you are too impatient, you won’t be able to reach your goals. And being impatient is one of the weaknesses of most newbies.

In running property investment business, you also need to understand more about the value of delegating to professionals. Seeking advice from your friends or families who are not expert in property investing is not recommended.

Instead, you need to ask advice from the real experts and professionals, or experienced investors. They are more reliable due to their skills, knowledge and experience in property investment business. They will only provide high quality information.

How to Growing Your Business Social Media Audiences

If there will only one thing that can be an answer why there are some social media accounts with high amount of audiences and some others are don’t, then it must be the contents they are sharing. You can also plan the same thing when its come to growing your business social media audiences by thinking about what contents to be shared.

One challenging thing a business social media account is facing on digital world is that it is used for business.

And by the way, how many business pages on social media that are sharing the funny things where their followers will be laughing, the motivational quotes to help their audiences in getting through the tough time in life, a video of cutey cat running for the red laser light and many thing?

What about the social media page for a business that keep on posting the provoking ideas to encourage the audiences to active on discussions instead of just giving Like?

How to growing audiences for social media profiles for business?

Many businesses are not doing that ever since they are not relevant. It can be understood, but it is also a selfish thing to do for a business social media accounts that only share about their business information and keep on talking about their self. I won’t say it’s a sin, but I think that I now know that it can be the reason why their social media pages getting less audiences or followers.

Growing social media audiences for your business

There are popular two ways in getting more audiences for your social media accounts. The first is how you are getting the organic traffic for your business page. Other people may are using the searching bar on Facebook and what you have been just posted is relevant to their interest. Secondly, there is always the paid platform you can use to reach more audiences such as Facebook and Instagram Ads, Google Ads, etc.

Whether you are going to run ads like forever because your business somehow have got an unlimited budget or growing it organically, one thing for sure that you will keep on doing it is by providing the valuable contents for your audiences.

Contents are the king and the queen of any digital platforms on internet. You will need to preparing and scheduling the contents that are talking about your business offer, some things relevant to your business industry, or even not have a single similarity with your business but the things may are the trend for recent moment.

The problem is, do you know how troublesome it is when you need to think about the content ideas yourself, preparing the images for that or make your own designs, researching for the hashtags, preparing the social media ads materials, posting them all gradually and monitoring the engagements and results. Then, you will need to evaluate what you have been doing and then doing the same things all over again.

Are you sure that you can do them all to grow your business audiences where you are almost have no times at all in working the other important things?

That’s why there is a digital service for that where you can try to use the social media management Bali strategy to growing your business audiences on social media, dealing with all the ads platforms, as well as this can be part of your digital marketing strategy.

You are even getting more than just growing social media audiences for your business right?

Keep in mind that investing your times on content creations is important. The thing is that, you have no time for that and you may have not been planned to build a team for that. So, just simply trust a social media or digital marketing agency for that.

Understanding Mortgage in Property Investment

There is a lot of factors in property investment to help you build and grow it properly. One of them is mortgage. It is one of crucial parts for your financial setting when you are involved in property investment business. However, sometimes investors feel scared when it comes to mortgage because let’s be honest nobody wants to be in debt. It is like a burden to have it. One of the scariest factors of mortgage is the interest rates. That’s why most investors look for the cheapest interest rates.

About mortgage in property investment business

The role of mortgage is significant because lots of investors use it to fund their investment property when they don’t have enough money from their savings to buy it. Mortgage can be helpful and efficient if you stop focusing only on the interest rates because there is more than that. The interest rate is just one of many components of mortgage. What to do to choose the right mortgage?

Understanding Mortgage in Property Investment

It is important to understand the loan contract before you sign any of it. In the contract, there are terms and conditions. However, many of borrowers failed to truly comprehend and understand every term and condition. Some borrowers even went as far as not keep the copy of the loan contract. It is a really bad move. It is not only the amount of the loan that you should know. You also need to know the rates and expiry date. Every lender may have different term and condition so you need to understand what you are getting into before signing them because it is a long-term commitment.

As mentioned before that the interest rate is not the only factor you should focus on when it comes to mortgage. Even the cheapest rate doesn’t means it is the cheapest loan. There is high possibility that the lender offering cheap rates along with tighter policy and on releasing equity. Instead of focusing on the rate only, it is better to see the whole deal so you can make the right decision. Remember that rate changes overtime.

Lots of investors thought that fixing interest rate is a good idea for their financial setting. However, it is not entirely true. In fact, it can even cost you more. When fixing rates, you will need to deal with another issue such as the cost of breaking the terms. Also, keep in mind that the banks or the lenders have ability to change their credit policies regardless your goals and situation. So you don’t know what the future holds and the banks do.

Choosing the right lenders is important when it comes to mortgage. There is no guarantee that your current banks will provide you the right mortgage that fit your goal and financial situation. Thus, don’t stuck in one bank because the other banks may offer better loan products as well as credit policies that suit your needs. Therefore, do your own homework by researching the best offer of loan contract. This may take time but it’s totally worth it.

Where to Look for Investment Advice?

Involving in property business means you are not alone. You will need others to help you reach your goal. Of course, one of the main reasons why you choose property investing is to gain financial freedom. However, it doesn’t mean you should do everything on your own.

It is not how you treat your property investment. Throughout your career in property business, there must be something to learn. Be it mistakes, unexpected downturn of a market, or financial crisis, you need the right guidance to survive. Thus, it is important to ask for investment advice from the right people.

Property investors consult for advice is not uncommon. In fact, it is necessary if you want to grow your business the right way.

Who should you ask advice from?

Looking for investment advice

Looking for advice is necessary when it comes to property business. However, it is not something you can just get from random people. It is not a form of patronizing or underestimating people in general. It is that property business is a business with clear focus. Thus, you need to get the right advice from the right person. So here are things about seeking out investment advice:

If you think you understand everything related to your property investing from the beginning, you are clearly wrong. Just because you experienced living in a rented property before doesn’t mean you know everything. It is not only about property you should pay attention to. You also need to have better understanding of the property market when it comes to property investing.

If you are considering your family or friend to ask for advice, you need to reconsider it. Unless they are financial expert or experienced property investors, it is not recommended to seek out advice of them. Advice that comes from non-financial experts often leads to avoid investing in property because they think more into the risk.

You may have considered asking advice from mortgage broker or real estate agent. However, you also need to remember that they will be unlikely giving you advice unless they are on your side. Mortgage broker may be able to give you advice about financial matters. However, not all of them understand the property market. They may not be able to give you advice about investing in an investment grade property as well.

Asking advice from property strategist or adviser

Furthermore, it is highly recommended to look for investment advice from professional property strategist or adviser. Those are more reliable especially when you choose the unbiased and independent one. Making property investment decision is not an easy task. Thus, seeking out help from professional and trusted advisor will be more impactful than asking for it from random people.

Of course you can be independent and make some trials and errors. However, it may cost you more than you can afford. It is also not only about money but also time and effort. Thus, asking advice from professional, trusted, independent, unbiased property strategist or adviser is highly recommended since it is more efficient and effective.

Bali Family Villas to Find the Right Location for Your Accommodation

Bali consists of various areas you can venture to especially when you bring your families to your holiday. It also means that villas in Bali are scattered in various places. While it means that you can find any villa in any location, it also means you have more challenge to find the right location that suits your need especially if you are unfamiliar with Bali. Therefore, Bali family villas is ready to help you finding the right villa at the right location according to your interest. Some people thought that Bali fits more for a romantic getaway. However, it is not true because it fits perfectly well for families too. There are various areas where families can have fun and safe vacation in Bali.

Finding the right location of villa with Bali family villas

Every corner in Bali has unique and specific features which makes people like it more the other places. For example, people who seek for peaceful getaway choose to stay in Ubud since it has more serene atmosphere surrounded by calm nature. With different characteristic in each area, Bali provides many options for you to choose where you want to stay during your holiday. Here are some areas in Bali along with their characteristic to help you deciding where to book the villa:

Jimbaran Bay – This area is family-friendly and that’s why lots of family choose this place to stay at during their vacation. It has quitter pace compared to other areas. There are lots of private family villas in Jimbaran Bay for you to book. The best characteristic of this place is the golden sand. Lots of families are having their fun exploring the place. There are also seafood restaurants overlooking the ocean where family can spend their times for lunch or dinner. This place is also great for a beginner surfer. Most private villas in Jimbaran Bay are stylish and family-friendly. Some recommended villas are Aiko Villa, Sea Shanty Villa, Adenium Villa, and many more

Ubud – This is one of the most popular areas not only for romantic getaways but also for family retreat. This place has stunning nature including rice paddies, rivers, as well as the view of the mountain. If you want your kids to be closer to Nature, this area is perfect to choose. The villas in Ubud are relatively affordable for families. You can book a villa designed in traditional Balinese style to experience more the culture and nature of Bali. This also great place to meditate or yoga to put your body and mind at peace.

Outer Seminyak – Most visitors like spending time in Seminyak since it is one of the most urban areas in Bali with the best attractions. However some families prefer Outer Seminyak because it is less crowded and more peaceful. Outer Seminyak include Umalas and Kerobokan areas. This is where you can experience Balinese village at its finest. The sense of serenity from the Nature. Outer Seminyak is nestled between Seminyak and Canggu. Each villa featured in Bali family villas in this area has large spaces to hold special events. So you can have your own fun with families.

Writing a Business Plan for Your Property Business for New Agents

You may do your property business on the side, on top of your full-time, day job. However, that does not mean that you can simply “make it up as you go.” Especially when you’re just testing the waters in the world of property business.

It’s extremely crucial that you have a business plan of sorts. While the name may sound fancy—business plan—it really is just a record of many things integral and relevant to your business.

A business plan is extremely crucial at any stage of your business

Writing property business plan for new agents

Writing down your business plan is something you need to do first thing, and something you need to keep on doing.

The medium of writing can be anything, really. If you like it seamless and easily transferrable anywhere, you can start in your smartphone or your tablet. If you want a no-nonsense way of recording, the traditional form of a hard-bound journal may be ideal for you.

Chose whatever method you’re most comfortable with using.

Your real estate business plan is more than just an initial plan

Simply put, it’s not a document that stays stagnant. Your business grows and evolves, your business plan does as well. It’s a living and breathing document.

Business plans would likely go beyond just planning but also recording your process and progress as well.

Get ready to jump into the habit of journaling for your business

As your real estate business grow, so does your business plan. This document is like a record of your journey to making sense of the whole complex scheme that is the property business.

As your business grows and you’re even more adept at recording your progress and such, you may even have separate business plans that serve a specific purpose on its own.

From market assessment to business strategy

Your business plan is your friend. Having a business plan will help you tremendously. From an initial assessment of the market to assessing and determining your potential target market, those are merely a handful of things you need to plan well.

For starters, you can start your business plan by determining the area you’d want to work in.

This can be anything from a neighbourhood to the general price range of the properties. This will then intimately tie into the insights of your target market.

From then on, you can work on defining your clients, the type of real estate, and what type of agents you need to network with in order to achieve all these. And this is merely a glance to the process of drafting your business plan.

Recording your expenses—both personal and business expenses

Now we get to the hard-evidence; the numbers. Without this record, you’ll probably be going barmy.

And no, simply your bank statement won’t be sufficient. This financial record would need to cover a comprehensive set of elements in your business. And you may even write down some of your business expenses you may also deem as “personal” such as your transportation expenses; petrol, train rides, buses, and more.